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Demand Intelligence

Know how many people will need care in your area, which districts will feel it first, and how much of that need is dementia or waiting in a hospital bed today.

Choose your council See it in the reports
What it helps you do

Get the full picture

  1. Size the need

    Older population today and in 2035, by council and by district.

  2. Turn people into beds

    Care home need on the method valuers and consultants use, with low, central and high scenarios.

  3. Find the hidden demand

    Dementia likely in the community against diagnoses on GP records.

  4. See the pressure now

    Patients ready to leave hospital who are still waiting for care.

Inside the reports

What you get, page by page

West Sussex report, Demand: sample page

Population growth to 2035

People aged 65+ and 85+ today and in 2035 for the council and every district, with beds per 1,000 aged 85+ now and if nothing is built.

West Sussex report, Demand
Kent report, Need by age: sample page

Need by age, the industry method

Care home need from the share of each age group living in care homes, with scenarios to 2035 and a district breakdown.

Kent report, Need by age
West Sussex report, Dementia need and diagnosis gap: sample page

Dementia need and the diagnosis gap

How many people are likely to be living with dementia, how many are diagnosed, and the specialist beds that need implies.

West Sussex report, Dementia need and diagnosis gap
Kent report, Hospital discharge pressure: sample page

Hospital discharge pressure

How many patients a day are ready to leave the main local hospitals but are still waiting, and what that means for care homes and home care.

Kent report, Hospital discharge pressure
What we measure

Every figure sourced and dated

Built from CQC, ONS, DHSC, NHS England, Companies House and council publications, refreshed every quarter.

Included inFull market reportCare home reportNursing home reportHome care report (demand and dementia)
Who it is for

Made for the decision in front of you

Developers and investors

Test whether a new home or an acquisition will have residents in five and ten years.

Operators

Decide where to add beds, open a dementia unit or launch home care.

Lenders and valuers

Cite sourced demand figures in a credit paper or valuation.

More intelligence

One report, six kinds of intelligence

Supply and Quality IntelligenceEvery home and service, its beds, ratings and closure risk.Competition and Ownership IntelligenceWho runs the market, who owns it and what is changing hands.Financial IntelligenceFees, who pays, occupancy, market value and trading benchmarks.Workforce IntelligenceStaff, pay, turnover and the cost pressures operators face.Council IntelligenceWhat the council and NHS want, plan and will pay for next.

All six in one full market report

£295 + VAT per council, or £195 + VAT for a report on care homes, nursing homes or home care.

Choose your council Compare the reports