Plan growth and bid for council work with the whole market in view
What the council says it wants, where beds will be short and what it will not buy, with the evidence to back a bid, a business case or a new service.
The evidence for the decision in front of you
Know what the council wants
The Market Position Statement in plain English, open tenders and frameworks, and this year's fee decision.
Find the gaps
The districts where beds will be shortest by 2035, how many beds are modern, and where home care is thin.
Size the opportunity
The total market, the part you compete for, what one new home could win, and how the market grows to 2031.
Make the case
An opportunity scorecard, a go to market view and a plan for the risks rated highest, all backed by sourced figures.
An example from the Kent report
From the Q4 2026 Kent full market report. Every figure in the report is referenced to its source.
The pages you will use most

What the council wants
What the council says it has too much and too little of, and what it wants to buy next, in its own words.
Kent report, What the council wants
Strategy and opportunities
Where to build or buy, who to serve, how to price and how to win placements, with a mitigation plan for the main risks.
Kent report, Strategy and opportunities
Market standard supply
How many beds are in modern, purpose built homes, the pipeline, and the gap against need.
West Sussex report, Market standard supply
Market dynamics and size
Market size, growth a year, what drives demand, what makes the market hard to enter, and where the money flows.
Kent report, Market dynamicsThe full market report
Everything for one council area, for you and colleagues in your organisation.
- Every section and a profile of every district
- Opportunity scorecard, strategy and risk mitigation plan
- Web report and a PDF stamped to you
- A free new edition if one is published within 90 days
Before you buy
Anything else? Email hello@orreryintelligence.com and we reply within one working day.
Does it cover tenders and frameworks?
Yes. The Local plans section sets out the council's fee decision, open tenders and frameworks with their dates, its budget, its CQC assessment and new care homes in the planning pipeline.
Can I use the figures in a bid?
Yes. You can quote figures, with a credit to Orrery Intelligence, in work your organisation submits. The report itself is licensed to your organisation and should not be passed on. Consultants preparing bids for clients should choose the adviser licence.
How do you know where beds will be short?
We compare beds for older people in each district with the projected population aged 85+, and test it against an age based need model and modern supply. Each method is explained in the report.
Is there a version for just one part of the market?
Yes. The care home, nursing home and home care reports are £195 + VAT each. The full report adds every district profile, the strategy page and our overall view.
Which councils are ready?
Kent and West Sussex now. Every council has free headline figures on its council page.
Full market report, £295 + VAT
Ready now for Kent and West Sussex. Free headline figures for every council in England.